Can you deny that tagline? We should all be ashamed that we didn't think of this* first ourselves. Okay, maybe Bittman thought of it, but is he mass-marketing it? And is he launching it with a wrestling match between an enormous slice of bacon and a similarly-sized jar of mayo? I THINK NOT.
Please, someone in or near Seattle, go to this. Go, and take photographs. Many photographs, in glorious, bacon-y color. We must live vicariously through you.
*Most wonderful irony EVER: It's kosher.
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